商務(wù)溝通(英文版.第四版)

內(nèi)容概要

本書詳細(xì)地講述了在商務(wù)與管理領(lǐng)域如何與他人溝通等內(nèi)容，包括如何求職，如何寫報(bào)告、寫信、寫備忘錄，如何收集與商務(wù)有關(guān)的信息等等。
    生動(dòng)有趣：收集了商務(wù)溝通與管理過程中的各種奇聞逸事。
    緊跟時(shí)代：提供了最新研究成果和案例。

書籍目錄

Contents in Briet 
PART 1
THE BUILDING BLOCKS OF EFFECTIVE MESSAGES 
1 Business Communication,Management,and Success
2 Building Goodwill
3 Adaptiong your Message to Your Audence 
4 Making Your Writing Easy to Read 
5 Effective Strategies for Planning, Composing,and Revising 
6 Designing Documents, Slides,and Screens 
PART 2 
LETTERS AND MEMOS 
7 Informative and Positive Messages 
8 Negative Messages 
9 Writing Persuasive Messages 
10 Handling DIFFICULT pERSUASIVE Situations 
11 Sales and Fund-Raising Letters
PART 3
INTERPERSONAL COMMUNICATION
12 International Communication 
13 Working and Writing in Groups 
PART 4 
REPORTS 
14 Planning,Proposing ,and Researching Reports
15 Analyzing Data and Writing Writing Reports 
16 Using Graphs and Other Visuals 
17 Making Oral Presentations
PART 5
JOB HUNTING
18 Resumes
19 Job Aplication Letters 
20 Job Interviews,Follow-Up Letters and Cals,and Job Offers 
APPENDICES 
A Formats for Letters and Memos 
B Writing Correctly 
C Making and Commnicating Meaning 
Glossary
Notes 
Indexes

圖書封面

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